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Market Update : 
Pacific Sunwear Q4 Earnings Call Transcript
Author: 123jump.com Staff
123jump.com
Last Update: 12:24 PM ET March 23 2009


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The same thing with swimwear, it was a much more reduced assortment in most of our stores. However, we’re pretty much into where we would want to be between this floor set and the next. I think you will see a fully fresh stock, very appropriate level of swim and board shorts in relationships to the sales we’re expecting.

Adrienne Tennant – FBR Capital Markets

Okay, wonderful. Thank you very much and good luck.

Sally Frame Kasaks

Thank you Adrienne.

Operator

Your next question comes from the line of Christine Chen with Needham & Company.

Christine Chen – Needham & Company, LLC

Thank you. I was wondering your denim category has performed well yet you seem to have led your promotional activity with denim. You’re currently running buy one get one free and you don’t have very much of the colored denim left because it sold out so I’m just wondering what the thought process behind that is? Thank you.

Sally Frame Kasaks

Thank you Christine. We have typically run twofers on denim since I don’t know, forever, as long as I can think back about seven or eight years, maybe even longer back so that twofer is pretty much a standard operating procedure in our company. Certainly in young men’s you put some up to two for $59 and it has worked to a way that we are very pleased with. So there is some price elasticity if the fashion is correct and so forth, so this is not out of the ordinary.

You did see us put up in junior’s a free, which is a free jeans with a purchase which is basically a buy one get one free or a twofer deal. So, it’s the same deal just rebranded and remarketed. That was I guess the primary question, I forget you had a second part to that I believe Christine?

Christine Chen – Needham & Company, LLC

The color denim did well; it looks like you sold through?

Sally Frame Kasaks

We did very well. We sold out and there will be another package coming shortly. We just felt that we needed to clean out and we were able to get back in and I think the assortment that’s going to hit shortly is just going to knock everyone’s socks off.

Christine Chen – Needham & Company, LLC

Okay, great. Thanks. We look forward to seeing it. Good luck.

Sally Frame Kasaks

Thank you, Christine.


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