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IGN Entertainment Inc.(IGNT)

 
123Jump Rating:   Underwriters: Deutsche Bank Sec.
      Lehman Brothers
Status: Withdrawn  
 
Address: FiledDate: 2005-07-13 00:00:00
     
  Filed Price Range ($):
       
Telephone: Filed Offer Amount ($ Million): $200.00
       
Fax: Shares Offered (Millions):
       
Websites: www.ign.com Shares Outstanding (Millions):
       
Management: IPO Date:
     
  Final Offer Price ($): $0.00
       
Industry: Internet Final Offer Size (Millions of Shares): 0.00
       
Employees: Final Offer Amount ($ Million): $0.00
       
Competitors: S-1 Forms:
     
   
       
     
     
     
       
 
- Avoid        - Value Gap        - Short-Term Growth        - Long-Term Growth        - Long-Term Value

Company Links
Executives Products Services
Major Stock Holders   (Prior To Offering)

Name

Class A
Christopher A. Gaffney 40.30%
Entities affiliated with Great Hill Partners, LLC 40.30%
Jeffery F. Moy 23.80%
Liberty Mutual Insurance Company 23.80%
Michael A. Kumin 40.30%

Business Environment

High-speed Internet access, or broadband, is facilitating consumption of data-intensive, rich media content, such as video games, filmed entertainment and music, because its high-speed, "always on" nature permits users to access large files quickly and conveniently. According to a June 2004 report by the Online Publishers Association / comScore Networks, broadband users spend more time online than dial-up users with similar demographic characteristics. This behavior is particularly pronounced for the 18 to 34 year-old demographic segment, where broadband users spend 52% more time online than dial-up users. According to this same report, broadband users in this age group spend nearly twice as much time per visit as dial-up users on entertainment sites with interactivity, such as multimedia and streaming capabilities. International Data Corporation, or IDC, projects that households in the United States with Internet access will grow from 68.4 million in 2004 to 98.2 million in 2009, and that the percentage of these households with broadband will increase from 44% in 2004 to 72% in 2009.

According to industry statistics, worldwide consumer spending on console games, PC games, online games and wireless games is expected to grow from approximately $25 billion in 2004 to over $50 billion by 2008, representing a growth rate significantly greater than that of the overall media and entertainment sector. The Internet has emerged as an efficient and cost-effective medium that enables advertisers to reach a highly targeted audience with customized marketing campaigns. The continued migration of audiences online at the expense of traditional media has contributed to a shift in advertising spending to the Internet. According to the US Online Marketing forecast: 2005 to 2010 Forrester Research, Inc., May 2, 2005, spending across the entire online advertising market in the United States is predicted to increase from $12 billion in 2004 to $22 billion in 2008. In particular, the disproportionately high use of the Internet by young males has caused advertisers to increase their online advertising spending significantly in order to access this demographic segment.

Company Strategy
The Company is the leading community-based Internet media and services company for video gaming.

Product/Services Portfolio
The Company serves its users through an extensive network of branded web sites that it owns and operates. These web sites are broadly classified into video games, entertainment and male lifestyle content. Most of the Company’s web sites focus on video games. The Company covers all major platforms, including PC, Sony PlayStation 2 and PlayStation 3, Microsoft Xbox and Xbox360, Nintendo GameCube, Nintendo Game Boy Advance, Sony PSP, Nintendo DS and wireless gaming devices. The Company’s major video game-related sites include IGN.com, GameSpy, TeamXbox, FilePlanet, 3D Gamers, Direct2Drive, GameStats.com and a number of owned and affiliated web sites within its Vault and Planet networks. The Company also owns and operates two entertainment sites focused on movie-related content, IGN FilmForce and Rotten Tomatoes, and a male lifestyle web site, AskMen.com. In addition, the Company provides content channels on its IGN.com web site related to DVDs, television, science fiction, music, electronic accessories and cars.

Through its video game-related web sites, which cover the substantial majority of the content, the Company provides its users with the following free and paid content and service offerings. The Company bundles different combinations of its paid content and service offerings into a variety of subscription packages, including IGN Insider, Founder's Club and FilePlanet. The duration of the Company’s subscription packages ranges from one month to two years.

The Company provides its advertisers with a wide range of advertising and marketing programs, including brand promotion and awareness, product introductions and research, market research, consumer targeting, lead generation and customer acquisition. The programs the Company offers include fixed placement and impression-based advertisements, sponsorships, co-marketing, consumer intelligence, content licenses and commerce partnerships.

The Company offers video game developers and publishers a suite of technology and services to aid them in the development and promotion of their products. The Company offers software that facilitates the development of online multi-player video game play through a variety of online video gaming tools and back-end services that enable player-matching, buddy lists, in-game chat, competition, statistics tracking, software patching, Internet security and piracy protection. In addition, the Company’s software enables in-game advertising and content management. The Company also offers training, specification, implementation and testing services.

To help promote publishers' video games, the Company offers file hosting of beta versions of games and web publishing and hosting of game-specific sites, including tournament and ladder competition sites. In addition, through its online digital retail store, the Company offers publishers a cost-effective digital distribution platform to sell both their new and catalog video game titles.

Investment Analysis
Advertising revenue increased 88% from $5.0 million in the three months ended March 31, 2004 to $9.5 million in the three months ended March 31, 2005.

Subscriptions and service revenue increased 541% from $670.0 thousand in the three months ended March 31, 2004 to $4.3 million in the three months ended March 31, 2005.

Production, content and fulfillment expenses increased 57% from $2.4 million in the three months ended March 31, 2004 to $3.8 million in the three months ended March 31, 2005.

Engineering and development expenses increased 144% from $700.0 thousand in the three months ended March 31, 2004 to $1.7 million in the three months ended March 31, 2005.

Interest expense was $402.0 thousand and $1.7 million in the three months ended March 31, 2004 and 2005, respectively.

Accretion of preferred stock was $1.0 million and $1.4 million in the three months ended March 31, 2004 and 2005, respectively.

Income Data 
Year Revenues Costs Oper Income Taxes Net Income EPS
2002 11272 22607 -11335 0.00 -13215 -5.7400000000000002131628207280300557613372802734375
2003 9119 12380 -3261 0.00 -3248 -1.4499999999999999555910790149937383830547332763671875
2004 42949 7582 -9117 -20 -14146 -0.939999999999999946709294817992486059665679931640625
2005 13743 14059 -316 -48 -1992 -0.1700000000000000122124532708767219446599483489990234375
*As of period Ended August 31, 2003
*As of period Ended March 31, 2005

Balance Sheet Data

Year

Cash Acct Recv. Inventory Total Cur Assets Total Cur Liability PPE Total Assets LT Debt SH Equity
2003 1840 6021 0.00 8324 4552 1611 41445 0.00 10091
2004 7026 13020 0.00 21170 18647 3353 110488 40197 3887
2005 8832 10106 0.00 20450 19976 4569 111736 40485 1979
*As of period Ended August 31, 2003
*As of period Ended March 31, 2005

Cash Flow Summary

Year

Net Cash-Ops Net Cash-Inv Net Cash-Fin Net Change
2002 -5936 179 379 -5378
2003 -1304 -127 315 -1116
2004 7902 -57238 54222 5186
2005 4907 -3101 0.00 1806
*As of period Ended August 31, 2003
*As of period Ended March 31, 2005
 

 

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Market data: BATS Exchange. Inc.

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